# Ideal Image and Video File Size and Dimensions

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For a content marketing campaign, knowing exactly what kind of image and video format to post, and how often is absolutely important.
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Here are the best sizes for sharing images on social media:

## **Image**

|                                | **Format**             | **Maximum File Size** | **Aspect Ratio**                                                                                                    | **No. of Images**                                          | **MultiMedia**                                                                     |
| ------------------------------ | ---------------------- | --------------------- | ------------------------------------------------------------------------------------------------------------------- | ---------------------------------------------------------- | ---------------------------------------------------------------------------------- |
| **Facebook Pages and Group**   | PNG JPG GIF            | 10MB                  | <p>Recommended - need to keep the Width\*Height - 1280 x1080<br><br><br>Minimum 600 x 315 pixels</p>                | Unlimited Image(s) - Recommend to post 10 Image(s) or less | Not Allowed                                                                        |
| **InstagramBusiness Profile**  | PNG JPG                | 8MB                   | Square, or between 1.91:1 and 4:5Landscape: 1080 x 566 pixelsPortrait: 1080 x 1350 pixelsSquare: 1080 x 1080 pixels | 10 Image(s)                                                | Multimedia format is allowed for carousal- can add image(s) and video(s) together. |
| **Linkedin Profile and Pages** | PNG JPG GIF            | 8MB                   | Maximum6012 pixels x 6012 pixels                                                                                    | 9 Image(s)                                                 | Not Allowed                                                                        |
| **Twitter**                    | <p>PNG JPG GIF<br></p> | 5MB                   | <p><br>Recommended - need to keep the Width\*Height - 1280 x1080</p>                                                | 4 Image(s)                                                 | Not Allowed                                                                        |
| **Tiktok**                     | -                      | -                     | -                                                                                                                   | -                                                          | <p><br></p>                                                                        |
| **GMB**                        | PNG JPG                | 10MB                  | Must be greater than Width\*Height - 250\*250                                                                       | 1 Image                                                    | Not Allowed                                                                        |

### Notes

<pre data-overflow="wrap"><code>1) Multimedia format - Posting Image(s) and Video(s) together in a single post 
2) As you experiment with different kinds of images, only then you'll realize which works best     for your brand. By default, these two sizes are impeccable
<strong>Horizonatal (landscape): 1,024 pixel X 512 pixel
</strong><strong>Vertical (portrait): 800 pixel x 1,200 pixel
</strong></code></pre>

## **Video**

|                                | **Format**          | **Maximum File Size** | **Duration**                 | **Aspect Ratio**        | **No. of Video** | **MultiMedia**                                                                    |
| ------------------------------ | ------------------- | --------------------- | ---------------------------- | ----------------------- | ---------------- | --------------------------------------------------------------------------------- |
| **Facebook Pages and Group**   | MP4  MOV            | 1 GB                  | 1 sec - 20 mins              | Between 16:9 and 9:16   | 1 Video          | Not Allowed                                                                       |
| **InstagramBusiness Profile**  | MP4 MOV             | 100 MB                | 3 sec - 60 sec               | Between 4:5 and 16:9    | 10 Video(s)      | Multimedia format is allowed for carousal- can add image(s) and video(s) together |
| **Linkedin Profile and Pages** | MP4  MOV            | 200 MB                | 3 sec - 30 mins              | Between 1:2.4 and 2.4:1 | 1 Video          | Not Allowed                                                                       |
| **Twitter**                    | <p>MP4  MOV<br></p> | <p><br>512 MB</p>     | <p>0.5 sec - 140 sec<br></p> | Between 1:3 and 3:1     | 1 Video          | <p>Not Allowed<br></p>                                                            |
| **Tiktok**                     | MP4                 | 50 MB                 | 3sec - 60 sec                | 540 pixel resolution    | 1 Video          | Not Allowed                                                                       |
| **GMB**                        | **-**               | **-**                 | **-**                        | **-**                   | **-**            | **Not Allowed**                                                                   |
